by Breakaway Staff | Jul 20, 2021 | In The News
Most consider Gen-Z, those born between 1997-2015, to be social media and internet experts. Maybe it is because we have never lived in a time without social media or that our lives have been dominated by screens and smartphones. As Gen-Z begin to attend college, get...
by Lisa O'Neill | Nov 5, 2019 | In The News
*previously published in the Texas Downtown Association’s newsletter, 1/2019 Everyone seems to know the terms, “PR,” “good PR,” or a “PR nightmare,” but not so many understand what public relations actually entails. How does public relations fit into a broader...
by Lisa O'Neill | Oct 16, 2019 | In The News
by Lisa O’Neill One of the coolest aspects of today’s entrepreneurial spirit, in my opinion, has been the plethora of new businesses and organizations built with positive social and/or environmental impact in mind. For many, making a positive difference is indeed THE...
by Breakaway Staff | Sep 11, 2019 | In The News
by Alexia Lopez As public relations professionals, especially in a smaller team setting, our interns are vital to daily operations, and the great ones prove to be assets to any company’s overall success. With the continuous, seasonal rotation of college interns comes...
by Breakaway Staff | Jun 19, 2019 | In The News
by Mia Olea Garza On Instagram, photo quality matters. Fortunately, you don’t need a fancy camera to enhance the quality of your photos; it’s easy to use what you have when you know the right choices to make. Whether it’s your personal or a brand/professional account,...