Making News on Main Street

Making News on Main Street

*previously published in the Texas Downtown Association’s newsletter, 1/2019 Everyone seems to know the terms, “PR,” “good PR,” or a “PR nightmare,” but not so many understand what public relations actually entails. How does public relations fit into a broader...
Ask A Photo Editor: How to Send the Best Pitch

Ask A Photo Editor: How to Send the Best Pitch

By Mia Olea Garza As PR professionals, we’re constantly working to send information to media outlets in the most clear and concise manner so they will not only read it, but hopefully, cover our story idea/news pitch. Even though we follow best practices, it’s...
A Guide to Vegetarian Dining in Austin

A Guide to Vegetarian Dining in Austin

By Clara Bartels Being a vegetarian in Texas is not for the faint of heart. When I told my cousin I was becoming vegetarian, he looked at me and asked: “Can you still be considered a Texan?” While Austin does have amazing barbeque eateries, it also has tons of...
A Guide to Gluten-Free Dining in Austin

A Guide to Gluten-Free Dining in Austin

by Simmone Harding Living a gluten-free lifestyle is a hardship no one wants to hear about. Whether you have Celiac disease, gluten sensitivity, or looking to cut gluten out of your diet after hearing the array of digestive horror stories, you know the challenge of...