Our Mission and Values

The role of public relations is evolving and so are we. However, there are a few basics required for success in our business which will never change.


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Breakaway Public Relations works as a partner with each client – we are an extension of our their business and operate in a transparent manner. As an independent agency, we have the privilege of working with clients who provide a product and/or service in which we truly believe.

Breakaway PR begins every project with a holistic, research-driven approach. We are experts (while always learning) in our craft, yet we must know what makes our clients tick before developing the plan. Although years of experience provide an excellent framework, Breakaway PR develops a customized PR strategy for each and every client.

Our diverse team includes an amazing in-house staff and a savvy group of contractors and specialists located in Central Texas and beyond. Therefore, Breakaway PR is able to deliver in-depth skills in everything from earned media and community relations to digital strategies.

We understand that every client has a unique story to tell and key benefits to communicate. Public relations and marketing requires consistency and frequency, along with adaption and integration over time. Most of our client-partners don’t have the resources to keep PR running for optimal success – that’s where we come in. As your partner in public relations, we aim to make the process simple, highly effective and even fun!

Breakaway PR brings deep and broad communications experience, an entrepreneurial spirit and passion for PR to our partnerships daily. Is it time to take your public relations to the next level?


Our Core Values

  • We aim to exceed expectations.
  • We value professionalism and attention to detail.
  • We are passionate about the protection of our environment and service to our community.
  • We strive to learn and grow every day.
  • We embrace adventure and welcome new challenges.
  • We value life balance and fun!