Fall is finally here!

It’s our favorite time of the year: crisp autumn air, beautiful foliage and the smell of fires in the hearth. Wait a minute. Maybe that’s fall in New England, but it’s lovely here as well. And, it’s a busy season at Breakaway PR. We recently helped with the launch of Make It Movement, a new campaign highlighting the tremendous range of opportunities for skilled labor training and careers throughout Texas and the country. We’re excited for the City of Georgetown‘s fall and holiday events; just wrapped up the annual, inspiring AIA Austin Homes Tour and can’t miss Waterloo Greenway‘s upcoming Creek Show Preview Party.


Represent a Small(er) Town or Visitor Destination?
Get the Attention You Deserve.

The role of public relations in destination marketing is a valuable piece of the marketing pie among metropolitan areas, but lesser understood or utilized with smaller and mid-sized towns and attractions. Many of these towns, like our friends in Georgetown, Texas, have ample opportunities to promote themselves via the power of PR. Learn more in an article we contributed to the Texas Historical Commission’s Texas Main Street Program(photo: Rudy Ximinez)


Recent Client Happenings

Explore Austin hosted their annual Ascent Luncheon at The Line Hotel.
Photo courtesy of Suzanne Pressman

Waterloo Greenway featured King Princess at their Concert + Benefit at Stubb’s BBQ.
Photo courtesy of Lauren Slusher

FOX 7’s Tierra Neubaum visited City of Georgetown for Halloween-themed coverage.

Our team shared smart tips and reflections on subjects related to public relations, social good endeavors and brand awareness. Enjoy!




Georgetown is in full swing with a mix of holiday events! Check out the Annual Lighting of the Square on November 29 and the 39th Annual Christmas Stroll on December 6-7 for some holiday fun.

A can’t-miss annual downtown Austin event begins this week! Waterloo Greenway Conservancy’s Creek Show starts November 7 along Red River St. and is free to the public. This 11-night event features light-based art that attracted more than 50,000 visitors last year. And you can’t find a better event icon than the amphibious Waller Creek creature below:

Be sure to check out the Second Annual Red, White & Bourbon to benefit our favorite Texas museum, the National Museum of the Pacific War, over Veteran’s Day weekend on November 9, at Garrison Brothers Distillery in Hye, Texas. The event honors our veterans with a special blend of pop-ups, activities and, of course, plenty of hand-crafted whiskey. For more information and tickets, visit here.

The next AIA Austin “Design Talks” is Tuesday, Nov. 12, 11:30am at the amazing Central branch location of Austin Public Library. The featured guest is celebrated architect and author Frank Harmon, FAIA. Frank will be signing his book Native Places: Drawing as a Way to See. Tickets available here.

Check out our website where we share frequent blog posts, media clips and client news. Wonder if PR makes sense for your business? Drop us a line, lisa@breakaway-pr.com, to set up a consultation call.