by Lisa O'Neill | Jun 18, 2020 | In The News
Dear Friends, It sure has been a tumultuous spring around the country and the world. “Life changing” is no overstatement. At Breakaway, we’ve adapted quite well – and at our own pace – to the new restrictions, then loosening of...
by Lisa O'Neill | Jun 3, 2020 | In The News
Our second attempt at vlogging revealed my long overdue need to replace our home internet provider in order to get higher speed. The original cut of this vlog with friend and New Orleans-based journalist, Melanie Warner Spencer, turned out as a one-sided flop. The...
by Lisa O'Neill | May 12, 2020 | In The News
As PR pros, we are on the front lines of crisis and issues management strategies for our clients. Social and digital media have opened the doors to a whole host of sticky situations for businesses, especially in the form of negative comments and reviews. Often, these...
by Lisa O'Neill | Apr 20, 2020 | In The News
Whenever I consult with clients on public relations or present the “wide, wild world” of PR to college students, the presentation framework centers around what I call the Golden Rules of PR. Simplified, these are the ideal behaviors and best practices that withstand...
by Lisa O'Neill | Dec 5, 2019 | In The News
Persistence Indeed Pays in PR As a 25+ year public relations professional, you can be sure I’ve learned MANY lessons over the years. So many that they are deeply submerged within my workbrain. Many of these lessons are commonly known among my peers. However, a wise...
