by Breakaway Staff | Mar 20, 2023 | In The News
Breakaway Summer 2023 PR Internship Breakaway Public Relations is an Austin-based boutique public relations firm that builds awareness and reputation for a wide range of consumer categories, with a focus on travel/tourism, hospitality, social impact, nonprofits, and...
by Breakaway Staff | Mar 13, 2023 | In The News
Many people assume public relations is a glamorous and party-filled career. I know I did after watching Samantha Jones host red carpets and celebrity-filled parties on “Sex and the City.” This idealized perception of PR has even been dubbed the “Samantha...
by Breakaway Staff | Feb 22, 2023 | In The News
Each year, the Super Bowl brings in millions of viewers around the world for several reasons: The football game, of course A highly-anticipated halftime show The entertaining commercials For decades, Super Bowl commercials have been the best way for brands to reach...
by Breakaway Staff | Feb 16, 2023 | In The News
Working in public relations for more than 25 years, I’ve seen a great number of changes in the way we work and, in particular, how we measure impact for clients – and for ourselves. Perhaps a few of you remember the days of receiving envelopes of actual...
by Breakaway Staff | Feb 3, 2023 | In The News
We all know influencers and their importance in today’s age of marketing, but a new trend is emerging; UGC (User Generated Content) creators. The rise of social media platforms and the increasing array of content creation tools has led to the rise of UGC, which has...
