About Us
Breakaway Public Relations is an Austin, Texas-based public relations firm that builds awareness, influence and reputation for lifestyle brands and nonprofit organizations. We are passionate about telling the stories of clients who place a premium on sustainability and social impact.
We have a wealth of experience for a range of consumer categories, yet focus on travel and tourism, hospitality, nonprofits, arts and architecture and retail. Breakaway is nimble, creative and known for the personal touch. We work best with partners who operate in a similar manner. If any of this rings true for your business, let’s talk.
Our Mission & Values
Breakaway Public Relations works as a partner with each client – we are an extension of each client’s business and operate in a transparent, team-driven manner. As an independent agency, we have the privilege of working with clients who provide a product and/or service in which we truly believe.

We Are Blood

“Sum You Sum Me” exhibit at Dougherty Arts Center
Breakaway PR begins every project with a holistic, research-driven approach.
We are experts (while always learning) in our craft, yet we must know what makes our clients tick before developing the plan. Although years of experience provide an excellent framework, Breakaway PR develops a customized PR strategy for each and every client.
Our agency is committed to giving back to the community in which we live, work and play.
“When we give cheerfully and accept gratefully, everyone is blessed.”
– Maya Angelou
Community
Here are a few of the nonprofits we support with our time, talent and treasure. Check them out and do the same if you can!

The Trail Conservancy
The Trail Conservancy protects, enhances, and preserves the beloved Ann and Roy Butler Hike-and-Bike Trail. Established in 2003 as the Town Lake Trail Foundation, The Trail Conservancy furthers the historic efforts set forth by the Citizens Committee.
Manos de Cristo
A Presbyterian-affiliated nonprofit which provides low-cost dental care, ESL classes, pastoral counseling, and emergency food and clothing.

World Vision
Sponsor a child and help fight world hunger through your donations that support World Vision’s aid, child nutrition and agricultural solutions around the world.
Case Studies
Services
What We Bring To The Table
There’s an overload of news and information delivered 24/7 through devices large and small, from laptops to smart phones and movie screens to watches. Breakaway PR can help you cut through the clutter to provide relevant messages to your target audience at the right time and place.
Whether you’re a startup, a social impact organization, or an established business ready to rise to the next level, we are experts in telling your story in a range of smart, creative ways with measurable results.
Menu of Services
- Public Relations Strategy and Execution
- Media & Influencer Relations Campaigns
- Social Media Management
- Community Relations
- Brand Messaging
- Special Event Concepts and Promotion
- Content Creation – bylined articles, newsletters, blog posts and more
- Communications Audit
- Media Training
- Translation for Media and Marketing Materials. Spanish and French
Clients
Past Clients
A selection of clients we’ve served in the past.
Banger’s Sausage House & Beer Garden — Eleve Cosmetics — Food + City — Hyatt Lost Pines Resort & Spa — IT’S TIME TEXAS — SUAVS — Benold’s Jeweler’s — My Yacht Club @ Formula 1 Austin — Whisler’s — SXSW Film — Fashion X Dallas — ByGeorge — CoStar — Austin Fashion Week — SOCO Botanicals — Ideal Image — Impact Travel Alliance — He’s 4 Me — Leukemia & Lymphoma Society of South Central Texas — Cannon + Belle — Girls Impact the World Film Festival — Waterloo Greenway Conservancy — Blue Norther Hard Seltzer — Explore Austin — SXSW Marketplace — SXSW Wellness